“The best and most beautiful things in the world cannot be distinguished or even touched -they must be felt with the heart”. Helen Keller knows howcrucial the roleimagination plays in promoting attractive design and concepts.It is said that a good design is able to bypass a person’s wit and stream its influence directly to a viewer’s heart.
The creativity and artistic streaks must be evident and produce attractive designs in order to be called an awesome web designer.Some say that the creative streak coming from an elite designer by default is individualistic. However, I would say that it is merely a flawless combination of many existing beauty in today’s website layouts and designs. Hence, the job of a web developmentspecialist startswith organizing all the inputs he/she could muster from an almost limitless influence out there on the web.
Creative web page design is certainly an exhaustive planning process. You need to mockup a structure or framework, put together a color style, the layout, then finally (arguably the most important) apply the graphics to support the whole thing. All this work should already be well thought of, even before actually investing the bulk of time of coding the website in HTML and CSS.
1 ) Labeling & Layout - the starting point to any kind of advertising initiative is a principle almost all creative organizations comply with– it must be in tune with the brand. We know this is easier said than done, however, this creates groundwork for most of your main goals. It doesn’t matter if what you’re building is meant for internet consumption or not, any marketing efforts should jive with the brand you’re creating it for. This ensures that whatever path you’re laying out for the visitor, it will ultimately lead to the company you’re working for or own.Awesome websites begin by listing down concrete objectives and visions, which all originates from theirbrand.Allow your creativeness to carry you down that journey to be able to determine or validate a company’s label principles.
2) The “Wow” Factor – “Wow” is one of those most ambiguous words that define what is outstanding. Stepping back a bit every so often to look at what you’ve accomplished at certain points should yield the feeling of coming up with something outstanding. “Good”, is simply not well enough in this industry. Ultimately, the goal is to come up with a web design that is unanticipated, distinctive, and beneficial, which raises the chances of a visitor to utter wow!
3.) Creating for a Niche – specialization is precisely what pushes websites into an internet user’s surfing habits. As long as you offer an extremely creative website that fits the design of its niche, your website’s overall performance will grow in favorable ways.
4.) Web Page Speed – online users just doesn’t have the patience to wait for a website’s response when they click. As much as possible they want it to be instantaneous. Balancing between the loading time and creativity could be a painful process, yet the reward on the end really is worth the agony of having to go through with the weighing. What should you do about this? Adopt the frame of mind of a minimalist. You should be able to identify elements on your website that doesn’t have enough reason to be there. We all have this urge to add many videos, apps and images on our site. Unfortunately, this strategy of adding stuff to keep the visitors busy may backfire big time. Loading time should always be keptin the bare minimum.
5.) The homepage – your homepage is the Launchpad. Being that it is the first point where the interaction with visitors happens, you want them to have a clear path made of links, which reveals the entirety of the site. It’s a good practice to place you in the shoes of your target market. Construct your very own webpage according to how they would like it.If your website is for consumer products, supply the page with the best benefits you can think of about the product. Serve the consumer’s best interest.
6.) Immediate action – when your visitors are asking for something down in the comments or keeps sending out emails (criticism or suggestions alike), you should act on it ASAP.An awesome web developer knows how to appreciate a call to actioninstead of being despised by it.
7.) Obviousness of content – What exactly is the main point of your site? Will it be a blog or just a photo gallery? Will it sell items or maybe provide solutions. No matter what the main purpose of your site is, it must be obvious to the user the moment they land on your site. Presenting them with content that doesn’t revolve around the main purpose of your site may cause visitors to wander – wander through other sites that are.
8.) Social media – It’s all about being connected nowadays. If you think about it, a website’s main purpose is to connect a person, a business or any organization for that matter to a larger audience. Social media fulfills a website’s purpose to the fullest. Recent analytics reveals websites that embraces social media the most are the ones able to build the biggest following. Thus, it leads to all the good stuff we’re yearning for such as leads, clients and sales. Gone are the days when having those share buttons embedded on a site is optional. In these days, those like, tweet, pin, +1 buttons are not only essential, but as it turns out, it’s a no-brainer to miss them.
The creative process can also be considered as a mixture, which includes ingredients of time, effort and research. Sadly, these are things that we often regret not having enough of.
I am one of those firm believers of competition analysis. With this frame of mind, I sought to answer my questions through looking at my closest competitors, and finding out how they’ve solved the same problems. I’ll admit that the process does sound like it’s copying, although that not how I would say it. The process more resembles inspiration. Do you agree?
Mason Brown is marketing lead at Arcapps.com, which provides quality app development using advanced technologies. It is my passion to write on technology subjects, because this is the age of technology revolution.